The Guillaume Teco company was looking for a new corporate identity in line with the delivery of new services and their future positioning.

The company manufactures and distributes electric equipment such as connectors, high voltage accessories and others. They are also developing electric power supplies for electric vehicles.

We created a new company name as well as a new baseline “We channel energy” . The newly developed logo and “T” signage would reinforce the brand awareness in this competitive and innovating market.

A brand guidebook was created covering all brand applications.